InlineInsight

Squeeze more sales out of your pipeline

Imagine having all your marketing and sales data actionably organised. Imagine your sales team having an accurate real-time view of the sales opportunities with the most potential in their pipeline. Imagine having it tomorrow. 

 

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Full-funnel analytics view

Compree

Feature

Predictive Analytics

When it comes to acquiring new customers, some of the most common failure points are  1. whether you are targeting the right customers, 2. whether you are able to identify the right, most promising leads that marketing has created and 3. whether your sales efforts are focused on the opportunities that are most likely to end up buying from you.

Our solution uses predictive analytics to tackle these challenges. ​

 

Predive scoring

Target the right customers / Optimized targeting

Ideal Customer Profiling opens up the DNA of your best customers, enables you to enrich your customer data from external sources, and by extracting matching companies from external company data sources you can be sure that you are targeting the right customers.

Identify your best potential customers / Predictive scoring

Predictive Scoring is a methodology that analyzes your existing marketing and sales data for patterns and predicts how likely target companies, leads and sales opportunities in your pipeline will end up buying.​ Knowing which leads to focus on will fasten your sales cycles. 

 

 

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What does the Sales & Marketing Analytics tool offer?

All-in-1

Full-funnel Marketing Analytics

You can get so much more out of your marketing data and sales data when you put them in the same place—that’s what the InlineInsight platform does. From the first touchpoint to a closed deal, analyse every move your customer makes.

Full Funnel Analytics

Traffic analysis

Understand which of your marketing campaigns are driving high-quality traffic to your website and optimise your marketing activities to convert website visits. 

Cost-efficiency

Automatically compare the costs of marketing and sales qualified leads. 

Predictions

Use machine learning algorithms across your customer journey. Prioritise marketing leads with the Lead Scoring tool and get more accurate sales forecasts with Deal Scoring.

Optimization

Follow trends backwards in time to identify where your most profitable customers came from and what made them buy—and then apply going forwards.

Advanced Campaign Analytics

Get a 360-degree view of your digital marketing activities, compare your spend on each channel, and get insights into what’s working best for your customers.

 

Campaign analytics

Campaign Analytics

Monitor and analyse your campaign metrics to understand where you’re spending money versus where you’re making it, channel by channel, campaign by campaign

Social Media Analytics

Follow and compare your organic and paid social media performance across all channels and optimise your content performance.

Email Analytics

Track the performance of your email campaigns.

Automation

InlineInsight stays up to date automatically. Get visual marketing reports, analyse your KPIs, and easily share results with others.

“Our sales and marketing team was wasting their time and energy. Now they’re like a team of ninjas working with amazing precision.”

Read the success story

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Discover what the InlineInsight platform can do for you

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