7 min read

The benefits of a customer data platform

By Harry Lawrence on Jan, 2024

In 2012, Richard Branson tweeted: “Complexity is your enemy. Any fool can make something complicated. It is hard to keep things simple.” And that’s the ongoing challenge that drives us at InlineMarket; to do the hard work to make sense of complexity for our customers

Topics: data analytics artificial intelligence business intelligence business performance customer success AI-powered solutions customer insights predictive lead scoring Customer data platform data integration platform