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written by Alessya Gorelova

Top 5 Successful Survey Campaign Elements

We are living in Big Data times. Nowadays it is hard to imagine a company that is not collecting consumer data: NPS data, transactional logs, surveys, focus group interviews, demographics, online and social network activity, you name it. All this ...

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written by Khanh Luu

How to Integrate Preference Data Into Your Analytics Strategy?

The popularity of using online customer survey has grown strongly in the past few years. Companies send out their surveys every once in a while, and collect the data from their customers. However, it’s not unusual that this data is left untouched or ...

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written by Khanh Luu

Top 3 Methods to Get Feedback from Mobile Users

It goes without saying in-app analytics is a must for your mobile strategy. It helps you understand how well your app is performing and which are the best and the worst features in the app.

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written by Khanh Luu

The 3 basic things to improve UX with in-app analytics

So you’ve launched your mobile app and are now waiting for millions of users to download it? Sorry, but unless your app is featured on Appstore, it may take months, if not years, to reach that goal.

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